The Whop and Facebook platforms serve very different purposes, but they can be used together to grow your community and your business.
Here is a guide to maximize the effectiveness of both platforms together.
It is important, first of all, to recall the main roles of Whop and Facebook:
Whop is a monetization platform for managing subscriptions and access
- Platform for selling, managing, and distributing digital products (subscriptions, access to Discord groups, tools, bots, courses, ...).
- Looks like a marketplace / back-office for managing digital products with a sales page, client dashboard, ...
- Often used to monetize content or services (e.g.: sellers of digital products, trainers, online entrepreneurs, exclusive groups).
Facebook is a public social network that allows you to:
- Post content (texts, images, videos)
- Join or create community groups
- Use Messenger to chat.
- Create professional or advertising pages.
- Advertising with Facebook Ads
Voici un comparatif clair de leurs principales différences
|
Criterion |
|
Whop |
|
Main objective |
General social network |
Digital product sales platform |
|
Target audience |
General public (general public, brands, influencers) |
Digital creators, sellers, infopreneurs, SaaS |
|
Type of platform |
Social network |
Marketplace + digital product management tool |
|
Native monetization |
❌ No (except via ads or local Marketplace) |
✅ Yes, integrated (subscriptions, products, Discord access, etc.) |
|
Social communication |
✅ Yes: posts, groups, messages, events |
❌ No, except for client notifications |
|
Sales pages |
❌ (not suitable without using third-party tools) |
✅ (customizable, with automated access management) |
|
Integrated payments |
❌ (excluding third-party e-commerce platforms like Shopify or Stripe) |
✅ Stripe, recurring subscriptions, ... |
Joint use of Whop and Facebook
A digital entrepreneur can use Facebook to attract customers (for example, through a group or an ad), and Whop to sell their product.
Concrete example:
- A coach creates a free Facebook group to bring together a community.
- He offers a premium subscription through Whop (access to a private space, resources, or training).
- After payment, the user automatically receives access to the content.
Whop does not integrate directly with Facebook like it does with Discord, but it is possible to use manual roles, meaning you can sell access to a private Facebook group via Whop.:
- On the Whop page: indicate that the purchase grants access to an invitation link
- In the confirmation email, provide the instructions: link to the group + screenshot of the proof of purchase